Variant 01 · Most popular
Product Designer (Mid-Level)
The default template for product designers with 3-5 years of experience. Balances tool fluency, research practice, and demonstrated shipping impact across 2-3 employers.
3-5 years expMid-level$110K-$160K range
Maya Nakamura
Product Designer
Product Designer with 4 years shipping consumer SaaS at Linear and Asana. Owned 6 features end-to-end touching 6M+ users. Lifted activation 18% via onboarding redesign grounded in 14 user interviews.
Product Designer · Asana · 2022 — Present
- Owned end-to-end design of mobile task-creation flow shipped to 6M+ users; A/B tested against the prior modal and won with 18% activation lift in week 1.
- Ran 14 user interviews and 3 usability rounds on the timeline view redesign; insights drove the team to drop two features and ship faster.
- Partnered with engineering on a 60-component mobile library reducing post-handoff visual bugs 32% over Q3.
How it differs: Focus on owning features end-to-end, not just contributing screens. Include 1-2 research-led decisions and at least one shipped A/B win. Skills should be deep in Figma and 2-3 methods, not broad across 7 tools.
Variant 02 · For new grads
Entry-Level / Junior Product Designer
For new grads, bootcamp graduates, and designers with under 2 years of experience. Leads with the portfolio and a single case study when work history is thin.
0-2 years expPortfolio-first$75K-$110K range
Jordan Park
Product Design Intern → Full-Time
Design school graduate (3.8 GPA, RISD) with summer internship at Shopify. Published 3 long-form case studies (one selected for Bestfolios). Strong in Figma, FigJam, and end-to-end user research.
Capstone: Reframe — Mental Health App (Project) · 2024
- Designed and prototyped 18-screen mental health app in Figma; ran 12 user interviews with college students, 4 usability rounds, and shipped a 22-page case study.
- Built motion prototypes in Principle and presented to industry panel of 3 reviewers from IDEO and Frog Design.
How it differs: Portfolio link goes in the header next to LinkedIn — non-negotiable. Education listed in full (GPA if 3.5+, capstone project). Internships count as full jobs. Include 1-2 self-directed case studies with research and a measurable outcome, even if hypothetical.
Variant 03 · For 6+ year designers
Senior Product Designer
For designers with 6+ years targeting senior roles. Emphasizes ownership across product surfaces, design leadership without manager title, and influence on roadmap.
6-10 years expSenior IC$160K-$240K range
Sara Adler
Senior Product Designer
Senior Product Designer with 8 years owning consumer surfaces at Airbnb and Pinterest. Led 4-designer pod on host onboarding redesign shipped to 4M hosts. Mentored 6 designers, 2 promotions. Co-author of Pinterest's accessibility checklist.
Senior Product Designer · Airbnb · 2021 — Present
- Led 4-designer pod redesigning host onboarding shipped to 4M hosts; lifted host-listing completion 11% and reduced support volume on first-listing flow 28%.
- Set design direction for the trust & safety surface across 3 product teams; introduced quarterly portfolio reviews that surfaced 9 patterns later folded into the design system.
- Mentored 6 designers across 6 quarters (2 promotions); authored team's research-readiness rubric reducing botched discoveries by half.
How it differs: Bullets should describe surfaces you owned end-to-end, designers you mentored, and roadmap decisions you influenced. Include 1-2 'led X designers' or 'set design direction for Y product' statements. Show progression: a track record of owning ambiguous problems separates Senior from Mid.
Variant 04 · Systems specialty
Design Systems Designer
For designers who own the design system as their primary surface — component libraries, tokens, accessibility audits, contributor docs. Closer to platform than product teams.
3-8 years expSystems focus$130K-$210K range
Daniel Okafor
Senior Designer, Design Systems
Design Systems Designer with 6 years at Shopify Polaris and Stripe. Maintained 380-component Figma library used by 220+ designers and engineers. Drove WCAG 2.2 AA conformance across 4 product surfaces.
Senior Designer, Design Systems · Stripe · 2022 — Present
- Maintained 380-component Figma library used by 220+ designers and engineers; cut new-feature design time 38% measured across 14 feature teams.
- Drove WCAG 2.2 AA conformance across 4 surfaces; introduced color-token system replacing 86 ad-hoc hex values with 12 semantic tokens.
- Ran the contributor program — 31 community-submitted components reviewed and shipped in 2024, eliminating duplicate work across 5 product squads.
How it differs: Lead with system metrics, not features: components shipped, adoption rate across teams, design-engineering parity, time saved per feature. Include token architecture, accessibility (WCAG conformance), and at least one contributor program. Hiring managers screen for 'can run a system as a product' — show that.
Variant 05 · Research-led design
Product Designer (UX Research-Led)
For designers whose primary lever is research — generative interviews, usability studies, longitudinal diary studies, quant survey design. Closer to research teams than to visual design.
3-7 years expResearch-led$120K-$190K range
Priya Sharma
Product Designer (Research-Led)
Product Designer with 5 years at Spotify and Canva. Led 60+ generative and evaluative studies. Research informed 4 ship/no-ship decisions including 1 feature kill that saved 2 quarters of build time. NN/g UX Master Certificate.
Product Designer · Spotify · 2022 — Present
- Led 60+ generative interviews, 22 usability rounds, and a 6-week diary study on the podcasts surface; insights shipped to 290M+ MAU and lifted week-2 listener retention 8%.
- Recommended killing the proposed 'social listening' feature after research showed weak appetite; saved an estimated 2 quarters of build time across 8 engineers.
How it differs: Lead with studies run, decisions influenced, and methods you've used — not screens shipped. Include sample sizes, recruit methods, and at least one study that killed a feature (recruiters value that as much as launches). Soft skills section should emphasize stakeholder management and translating insight into action.
